Buyers should prioritize firmness, stem condition, and skin integrity. High-quality cherries must have green, flexible stems, which indicate recent harvest. The fruit should be firm to the touch (measured by a penetrometer in professional settings) and free from pitting, bruising, or shriveling. For B2B standards, a deep, uniform color (depending on the variety, such as dark mahogany for Bing or bright red for Santina) usually correlates with higher Brix levels (sugar content), which should ideally be above 16% for premium export quality.