Selecting the correct pigment depends on the chemical nature of the medium. Organic pigments offer vibrant colors and high tinting strength, making them ideal for plastics and high-end coatings, though they may have lower lightfastness. Inorganic pigments, such as Iron Oxide or Titanium Dioxide, provide superior heat stability, chemical resistance, and opacity, which are essential for construction materials and outdoor paints. Always verify the particle size distribution, as finer particles improve dispersibility and color development.